Police are appealing for public assistance to help locate a 53-year-old woman reported missing from Runaway Bay.
Donna Bridges was last in contact with family at around 12:40pm on Thursday.
Police and her family hold grave concerns for her welfare as she has not been seen or in contact with family since.
Donna is described as Caucasian, 162cm tall with a heavy build, blonde hair and blue eyes.
It is believed she may have travelled north towards Maryborough in a white 2011 Chery J11 bearing Queensland Registration 456 WWK.
Anyone with information is asked to contact police.